Launch your stand-out start-up.
We’re a boutique design studio specialising in branding, packaging and web design for early-stage product brands. Our sweet spot is building premium and playful identities for trailblazing founders.
Meet the Team
Premium and playful design for
Our Core Services
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The Start-Up
For founders looking to get off the ground with branding and packaging that turns strangers into superfans.

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The Storefront
our shopify design service that will create your digital storefront to turn browsers into buyers.

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Studio Day
A dedicated studio day for brands whose touchpoints need some TLC.

Who’s behind Freckle
Meet your creative collaborator
Freckle is led by me, Claudia.
As a self-confessed brand nerd and packaging perv, you’ll most commonly find me stalking niche aisles of bougie grocery stores lusting after the latest nut butter or drinks craze. I started Freckle to help brand founders launch exciting brands that I want to see on the shelves!
Having spent 13+ years working for early-stage brands in the CPG world, I find myself naturally drawn to the excitement (read: chaos) of the first stages of business and love nothing more than partnering with trailblazing entrepreneurs to bring their unique vision to life.
Testimonials
free workbook!
Get your brand design-ready
Designed for first-time founders, this guided workbook helps you lay the groundwork before diving into design. You’ll get clear on your brand foundations, define your visual direction, and prepare a professional brief that helps your designer hit the mark from day one.
Workbook includes:
💫 Understanding Why Design Matters
🧠 Defining Your Brand Foundations
🎨 Moodboarding & Visual Direction
🧾 Pre-Design Checklist
💬 Reflection Prompts to Clarify Your Message





