Branding Resources
Brand Blueprint Workbook
The Brand Blueprint is your go-to brand strategy workbook for early-stage CPG founders who want packaging that actually connects, but aren’t sure what their brand truly stands for yet.
This fill-in-the-blank, founder-friendly workbook helps you define your ideal customer, brand values, tone of voice, and positioning so that every future design decision feels aligned and strategic.
Whether you're DIY-ing or preparing to invest in professional branding, this is the foundational step that sets everything up for success.
Articles
Our go-to Sites for Stock Imagery
Our favourite websites for contemporary and stylish stock imagery to elevate your brand.
10 Tips to Nail Your Stock Imagery
How to curate stock images that resonate with your audience and elevate your brand.
Free Resources
free resource
Brand Personality Quiz
Answer these 10 simple questions to delve a little deeper into who your brand is, so you can create an aligned visual identity, develop your tone of voice and connect more deeply with your audience.
free resource
Packaging Playbook
Designed for first-time founders, this free resource contains everything you need to know about packaging design to ensure your product takes centre stage on the shelf.